The cryptocurrency sector has been able to experience the biggest boom of the season. The entire market is valued at 1.4 trillion dollars. In fact many family businesses have also started investing in this market. According to a recent report published by the financial investor Goldman Sachs, the contribution of the family businesses to crypto investments have increased from 16% in 2021 to 32% in 2023. This increase has been reported in a period of 2 years at a stretch. The major families that have contributed to the Sector belong to the countries of The United States of America and other regions of Europe and Middle East. In fact many families from Africa and other parts of Asia Pacific region are also investing in digital assets. Around 26% of the Investments of the business families is now pooled in the digital economies. The different types of Crypto currencies and other digital assets are included in this category of investment.
These different types of assets include Bitcoin, polygon, Ethereum and Solana. These tokens present different types of video games and celebrities including artwork. All of these assets are compatible with different forms of Metaverse. All of this is able to provide better liquidity options to be holders of these kinds of digital assets. After investing in these kinds of assets for the period of 2 years around 72% of the families have been able to report a net worth of around 1 billion dollars. This proportion has increased from 16 to 26% and it will continue to increase in the future on the basis of the returns obtained. All of this has been because of the potential of blockchain technology and the emergence of the fintech sector.
This is a very important component of portfolio diversification and it is dependent upon the centralised traditional banking system. The ability to store the value and also transact different actions based on the face value. There has been an increase in the potential of family businesses ever since the time they have invested in the cryptocurrency. The proportion of this investment explores the better future of the sector. Around 45% of millennials and gen Z are participating in the sector. This shift has been introduced by the younger generation who have decided to switch jobs and even reconsider the financial portfolios that have been devastated during the covid-19 pandemic. The downfall of the Crypto Ventures have not been able to affect the priorities of the investors for the time being because they have already forecast in the growth for the future which has got a lot of potential in itself.